News & Events

PlattForm promotes several in Media department

OLATHE, Kan. - (April 30, 2008) - PlattForm recently announced several promotions in its Media department. Brandy Horvath and Lauren Schaffer will all serve as Senior Media Buyers. Mindy Phillips will serve as Senior Media Analyst. The promotions of these key individuals into these roles will allow PlattForm to create optimal media strategies for clients.

• Brandy Horvath has been with PlattForm for two and a half years. In her new role as Senior Media Buyer, Horvath will be responsible for negotiating effective media placement for clients. In the past, Horvath has served both as Media Analyst and Media Buyer.


• Mindy Phillips has been with PlattForm for nearly two years. In her new role as Senior Media Analyst, Phillips will be responsible for analyzing, monitoring and tracking media placement to achieve optimal results for clients. In her previous role, Phillips served as a Media Analyst.


• Lauren Schaffer has been with PlattForm for three years. In her new role as Senior Media Buyer, Schaffer will be responsible for overseeing the media buying efforts of several accounts. Schaffer has previously served as Media Buyer and as a Media Analyst.

About PlattForm
PlattForm Advertising is a full-service agency specializing in interactive marketing and advertising for higher education. Boasting an internal creative staff of nearly 200 individuals, the Kansas City-based agency provides a number of student acquisition services including interactive lead generation; online marketing; search engine marketing; media placement; creative, print and video production; direct mail; and print media services. PlattForm Advertising is a division of Ad Venture Interactive.