Direct Mail update? Nah, just some basketball.
How can I think of direct mail at a time like this? It’s the beginning of spring, and you know what that means – NCAA madness. I know I’m supposed to give some facts about direct mail and how it can improve your school’s overall marketing plans, but I’m still trying to get back to a normal heart rate after the Jayhawks of Kansas eked out a victory over the Salukis of Southern Illinois. Hey, a win’s a win no matter how ugly. But I give the Jayhawks credit for grinding out a victory. Just like every sports fan, I have a few opinions after reflecting on this game.
#1 – The defense of the Salukis is incredible. I hope we (the Jayhawks) never face a D like that again.
#2 – The zebras were terrible – for both teams. Hey, what does it mean when the shot-clock hits zero and the ball is still in Julian Wright’s hands? It means it’s a shot-clock violation. Call it once in awhile (We’ll let it slide for this game, though.)
#3 – Our free throw shooting is atrocious.
#4 – UCLA’s free throw shooting is awful, too, and it looks like they will have a home game against us in two days. (Where’s the justice in that?)
#5 – Julian Wright can be great, but he really scares me, especially when his lanky body dribbles up the court. I love you, Julian, but you have guards for a reason, so get ‘em the ball!
#6 – Sasha Kaun, you’re a beast. Throw the ball down, big guy.
#7 – Rod Stewart, I see you have a concert in Kansas City next month. Can my mom get some tickets?
#8 – Brandon Rush, you’re 12 for 15 from the field the last two games. Your mom wants you to be more aggressive and shoot more (and so do the rest of the KU faithful).
#9 – There are WAY too many TV timeouts in basketball, but at least I don’t have to hear Ron Franklin and Fran Fraschilla during the tournament. Seriously, Ron, it’s Sherron Collins, not Sharon Collins.
#10 – Somebody please check Greg Oden’s birth certificate. There’s no way he’s under 45 years old.
So there you have it. KU pulled out an ugly one, but they live to see another day and I’m sure I’ll have some more opinions after the next game. My time is up. Peace out, I’m outta here. Oh, and don’t forget to do more direct mail.


