Make an impression- a good one!

Let’s be honest – it is a tough job market! With Career Fair season upon us, the PlattForm HR Team thought it would share some tips and tricks to ensure success for job seekers and recruiters alike.

Let’s start with a few reminders for recruiters:
- Dress to impress – you are the face of your company. Suit or jeans? Whatever you choose
should present a realistic impression of your company culture.
- Be on time and stay for the entire event – if you expect your candidates (and employees) to be punctual, you should be too! You could be missing your ideal candidate by stopping for that cup of coffee or cutting out early.
- Bring your business cards – self-explanatory, but always a good reminder!
- Promos – come prepared with marketing materials and take-a-ways. Who doesn’t love free stuff?
- Prepare your company sales pitch – showcase why your company is exceptional and why anyone would be crazy not to want to work there!
- Be approachable – get out from behind the table and be engaging. You are more likely to get to know candidates if they are at ease and not intimidated.
- Follow up – you need to follow your own expectations and follow up with promising candidates – you could be missing out on a potential superstar!
- Network – make sure to meet and greet fellow recruiters – they are not competition, but rather an invaluable resource, so make nice!

To help those soon-to-be-grads and job seekers out there snag the jobs of their dreams:
- Dress to impress – clubwear does NOT count! Just because it got you a drink or a number at the bar doesn’t mean it will get you a job!
- On that note, good hygiene is a must – make sure to shower and brush your pearly whites; bringing along mints is always a good idea.
- Come prepared – find out the companies that will be in attendance, do some research, and show some enthusiasm; recruiters can be highly egotistical – we like to know that you know about our companies and are impressed with us!
- Bring your resume – this should be self-explanatory, but always a good reminder. Make sure your contact information is current and that your email address is professional and work-appropriate.
- Prepare a one-minute “commercial” that highlights some unique benefit you can offer your potential employer – your underwater basket weaving or chainsaw juggling skills may not be the most appropriate, unless of course that is your intended career path!
- Now that you have spent your time wisely and networked your heart out, make sure to follow up! Note – there is a fine line between being persistent and being a stalker. Recruiters like initiative, but not taking out restraining orders.

Hopefully, these little nuggets of wisdom have you prepared and on your journey to greatness or at least the path to a new job – who knows, it could be with PlattForm Advertising. And remember, don’t be intimidated or afraid of recruiters; we’re only judging you, after all!