LENEXA, Kan. – (April 22, 2013) – Acclaimed for its financial performance, industry leadership and community involvement, PlattForm has been named one of Kansas City Business Journal’s 2013 Champions of Business. This is the second consecutive year PlattForm, a leading provider of comprehensive marketing and enrollment-management services to colleges and universities, is receiving the honor.
“Since day one...
“Work smarter, not harder.”
As a marketing writer, I live by this phrase. I have to. Creating a solid piece of content takes time, and more often than not, I won’t write just one email or press release for a certain event, service or promotion; I will likely need to write multiple emails and press releases, a landing page or mini-site, social media updates, a blog – the list goes on. It would be crazy (and nearly...
LENEXA, Kan. – (April 16, 2013) – PlattForm, a leading provider of comprehensive marketing and enrollment-management services to colleges and universities, will present at the National Association of Graduate Admissions Professionals’ 26th Annual Conference, held April 24-27 in Orlando, Fla.
The presentation, titled “Making the Connection: Today’s Student & Your Integrated Marketing Strategy,” will be led by...
Folded neatly on the desk at the front of the classroom is a stack of comforters stripped from my children’s beds. Against the dry-erase boards and the cold projection of the PowerPoint slides, the blankets offer a contrast of color and personality to the corporate scene: Paisley purples and blue swirls, lavish pink backdrops for Hello Kitty caricatures and major league baseball caps seemingly falling through the soft cotton topside.
...This is the third blog of a series by Jonathan Shores, Vice President of Marketing and Enrollment at Montreat College. Jonathan is currently ABD (All But Dissertation) on his Ph.D. in Marketing and holds an MBA with a concentration in Marketing and a BBA in Wealth Management from Campbell University's Lundy Fetterman School of Business. Jonathan has worked in various departments of higher education – from admissions and student services to...
LENEXA, Kan. – (April 9, 2013) – PlattForm, a leading provider of comprehensive marketing and enrollment-management services to colleges and universities, will sponsor The Pacific Institute’s 10th Annual Best Practices and Great Ideas Conference, held April 17-18 in Hollywood Beach, Fla.
Since its founding, The Pacific Institute has been empowering individuals to achieve their full potential through higher education...
Why People Join the Military
There are many reasons civilians join the military. The opportunity to serve the United States of America is usually high on the list, as are gaining new skills and trades and being able to travel and see the world. Of course funding for higher education is a powerful incentive for many military members to willingly make the sacrifices that come with enlisting and serving the country,...
LENEXA, Kan. – (April 8, 2013) – PlattForm, a leading provider of comprehensive marketing and enrollment-management services to colleges and universities, and Google will present at the Distance Education and Training Council’s 87th Annual Conference, held April 14-16 in San Francisco, Calif.
During the presentation, titled “Digital Evolution: How to Successfully Adapt Your Marketing Strategy,” PlattForm’s Vice...
LENEXA, Kan. – (April 4, 2013) – PlattForm, a leading provider of comprehensive marketing and enrollment-management services to colleges and universities, will sponsor the 2013 Western Association of Schools and Colleges (WASC) Academic Resource Conference, held April 10-12 in San Diego, Calif.
Since 1962, WASC has been promoting the welfare, interests and development of education in the Western region of the United...
LENEXA, Kan. – (April 1, 2013) – PlattForm, a leading provider of comprehensive marketing and enrollment-management services to colleges and universities, will present at Sloan-C’s 6th Annual Emerging Technologies for Online Learning (ET4Online) International Symposium, held April 9-11in Las Vegas, Nev.
During the presentation, titled “Digital Evolution: Successfully Adapt Your Marketing Strategy,” PlattForm’s...