LENEXA, Kan. – (April 4, 2013) – PlattForm, a leading provider of comprehensive marketing and enrollment-management services to colleges and universities, will sponsor the 2013 Western Association of Schools and Colleges (WASC) Academic Resource Conference, held April 10-12 in San Diego, Calif.
Since 1962, WASC has been promoting the welfare, interests and development of education in the Western region of the United...
LENEXA, Kan. – (April 1, 2013) – PlattForm, a leading provider of comprehensive marketing and enrollment-management services to colleges and universities, will present at Sloan-C’s 6th Annual Emerging Technologies for Online Learning (ET4Online) International Symposium, held April 9-11in Las Vegas, Nev.
During the presentation, titled “Digital Evolution: Successfully Adapt Your Marketing Strategy,” PlattForm’s...
LENEXA, Kan. – (March 29, 2013) – Honoring PlattForm’s creative and digital marketing achievements, Kansas City Direct Marketing Association (KCDMA) has lauded the agency with six AMBIT awards for campaigns in four different categories. PlattForm, based in Lenexa, Kan., has been a leading provider of comprehensive marketing and enrollment-management services to colleges and universities since 1989.
PlattForm...
According to Nielsen’s Social Media Report 2012, consumers’ time spent on social apps increased by 76 percent compared to the previous year. Of these consumers, those between the ages of 18 and 24 were among the most active on social apps. While new apps are introduced every day, few have experienced immediate widespread attention like Vine.
Currently ranked #5 on the iTunes Social Networking app...
LENEXA, Kan. – (March 25, 2013) – PlattForm, a leading provider of comprehensive marketing and enrollment-management services to colleges and universities, will present at the Online Consortium of Independent Colleges & Universities (OCICU) 7th Annual Conference, held April 4-5 in Chicago, Ill. The focus of this year’s event is “Engaging the Future of Online Learning.”
Since online and adult programs are rapidly...
LENEXA, Kan. – (March 19, 2013) – The future of higher education is at a turning point. More than ever, education leaders need to adopt innovative marketing strategies in order to keep successfully reaching, enrolling and retaining students. To address this challenge, PlattForm, a leading full-service marketing and enrollment-solutions provider for the postsecondary education industry, will host InnovateEDU. The event will...
South by Southwest (SXSW) is an annual series of conferences and festivals celebrating a unique combination of music, film, technology and interactive media. Located in Austin, Texas, the festival is known for bringing together industry leaders of emerging tech and showcasing some of the hottest gadgets, software and trends. In previous years, SXSW has helped create buzz for now colossal interactive giants such as Twitter and Foursquare....
This is the second blog of a series by Jonathan Shores, Vice President of Marketing and Enrollment at Montreat College. Jonathan is currently ABD (All But Dissertation) on his Ph.D. in Marketing and holds an MBA with a concentration in Marketing and a BBA in Wealth Management from Campbell University's Lundy Fetterman School of Business. Jonathan has worked in various departments of higher education – from admissions and student services to...
“A picture’s worth a thousand words.”
When it comes to social media, that phrase is more than just an old cliché. Posts with images receive 120-180% more engagement from fans than text-based posts. That’s huge! Even the networks themselves are taking notice. In 2012, the leading social network, Facebook, bought a photo sharing app, Instagram, in a...
LENEXA, Kan. – (March 11, 2013) – PlattForm, a leading Internet marketing and enrollment-solutions provider for the postsecondary education industry, has announced that President Dave Admire will be assuming additional duties as Chief Integrity Officer.
Serving in numerous roles in his 15-year career with PlattForm, Admire’s leadership has helped maintain a clear vision for the No. 1 marketing firm in the...