Our media department is feared and respected among local media vendors because we are fully equipped to aggressively negotiate on your behalf – across local broadcast, cable and print channels. Our cool confidence stems from an absurd amount of local market knowledge, tracking and reporting capabilities that would make the CIA blush, and a high-urgency/high-accountability mindset that’s geared for data-driven decision making.
So what does that mean for you?
It means the best rates and the best placement possible, which – in the end – saves you money and generates results. Want to know more?
We base decisions off our tireless research endeavors, which include:
- Market profiles and vendor information
- Competitive spend and strategy insights
- Market segmentation and targeting
- Local and national qualitative and behavioral insights
- Historical results by market/vendor/curriculum
You want customized reporting? You got it. These are a few of your options:
- Market at a Glance
- Lead Tracking Summary Report
- Monthly Marketing Report
- Vendor and Traffic Performance Report
- Competitive Spend Report
- Monthly Pacing Report
When you partner with PlattForm, you reap the benefits of a team of 40+ education-focused media pros with over 50 years of direct-response media placement experience. Since 1989, we’ve pioneered the way in cost-per-lead media strategies. Our extensive knowledge of current and historical market opportunities, conditions and competition is unrivaled in the education industry.